Fundamental format of a story:

  1. Prep: initial state
  2. Background: an obstacle arise.
  3. Development: what did you do?
  4. Conclusion: current/final state.

Ingredients for a good story:

  1. Dive into action with Time Marker
  2. Show not Tell by being descriptive of your senses during that moment.
  3. Build Tension: show stakes and feelings with internal monologue.
  4. Sharing the Shift: realisations and what changed.
  5. Connect the dots: say how this story is relevant?

Hormones effecting the mood of an story:

  1. Dopamine: expectation from hooks and cliffhangers.
  2. Oxytocin: empathy and bonding with characters of a story.
  3. Serotonin: feeling pride and motivated from a Hero’s journey.
  4. Endorphins: humors in story.
  5. Testosterone: feeling of risk taking.

Metaphors are the shortest forms of story.

Show, not tell.

Understanding the audience: Use strategies like surprise questions, humor, or disruptions; according to the mood of the audience.